PAIN PAIN

This new bakery and pastry is located 88 rue des Martyrs – 75018 Paris, on Montmartre, near Les Abbesses.
Sébastien Mauvieux, the owner & baker, wanted to go further, giving new impetus towards contemporary bakery codes.
We started from nothing to create this whole new bakery & pastry.
It started from the name to the global identity, then packaging and website…

www.pain-pain.fr

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Art Direction & Graphic Design with Agence LaPetiteGrosse

Interior design : Bateaumagne

Photos : Kathleen Finlay