ARTFWD

ARTFWD is a digital gallery and art media platform that offers a new way to discover, understand, and collect urban contemporary art. From the beginning, a simple desire: to make art vibrant, accessible, and shareable. Each artwork is carefully selected and promoted by the founder Baptiste Point. No barriers, no filters: only a direct, meaningful encounter with contemporary art. To capture the spirit of this new media gallery, we created a dynamic identity based on a variable typeface; it infuses the energy and playful movement needed to move forward. A signature color, pink, sets it apart and asserts a strong position regarding the importance of color. A color palette completes the identity to complement the exhibited artworks.

Branding – Stationary – Socials – Website